Productivity
Loom: pricing, free plan, and how to use it
Loom: Record your screen and camera, then share the video with one link. It is best for teams that want fewer meetings by sending recorded screen and camera videos instead. Starter is a free plan with no end date; storage is capped at 25 videos and screenshots and recordings at 5 minutes.
Updated Oct 23, 2026 · By Mishal Brands Editorial
Loom is Atlassian's screen and camera recorder: you record a video message, Loom transcribes it and gives you a link to share. The free Starter plan allows 25 videos of up to 5 minutes each. Business costs $18 per user a month, or $180 a user a year billed annually.
Last checked:
Docs score
Measures documented business features and transparency from official pages, not product performance. How the score works
How do you use Loom to record your screen and share it with one link?
Here is a practical setup in 5 steps. It follows the features Atlassian lists.
- Install the Loom Chrome extension: open it in the Chrome Web Store, select Add extension and follow the prompts to allow microphone and camera access, then sign up or log in. If the icon is hidden, click Chrome's puzzle icon and pin Loom (the extension does not work in Firefox or Safari).
- Click the Loom icon and choose what to capture: Full Screen, Window or Current Tab, or Camera only. Toggle Camera on to record your screen with a camera bubble, or off for screen only.
- Pick a microphone source and check that the audio indicator moves. Under the “...” menu → Settings you can switch on Auto lighting, flip the camera or remove the recording countdown. Then select Start Recording.
- Click Stop recording. Loom opens the video's Share page, where you can rename it, update the thumbnail, turn on captions and trim false starts. Auto titles are written from the transcript on every plan once a video has speech and runs at least 30 seconds; auto summaries and chapters need Business + AI or Enterprise.
- Click Copy Link at the top right of the video page and paste it into email or chat, and choose whether anyone with the link, only your workspace or specific people can watch. In Slack, type /loom or /record to start a recording; in Gmail, with the extension installed and Loom for Gmail on, a pasted link expands into an embedded thumbnail.
What is our verdict?
Loom is documented for teams that want fewer meetings by sending recorded screen and camera videos instead. Its official pages are strongest on free plan or trial and weakest on pricing transparency. This verdict summarizes the vendor’s published facts.
- Who it suits
- Teams that want fewer meetings by sending recorded screen and camera videos instead (as Atlassian positions it).
- Consider an alternative
- Descript, which covers the same tasks (meetings & notes, video & avatars); compare them on the compare page. Check its free plan and limits on its own page before you choose.
- Main advantage
- Starter is a free plan with no end date; storage is capped at 25 videos and screenshots and recordings at 5 minutes.
- Main limitation
- Free plan, in the official wording: Free: up to 25 videos and screenshots (archived videos count), 5-minute recording limit, unlimited meeting recording length, transcriptions in 50+ languages, comments and emoji reactions, up to 10 users. Documentation gap: Starter, Business and Business + AI prices are published; Enterprise is priced through sales.
- Starting plan
- Start on the Starter plan ($0): Free: up to 25 videos and screenshots (archived videos count), 5-minute recording limit, unlimited meeting recording length, transcriptions in 50+ languages, comments and emoji reactions, up to 10 users. Move up when you reach those limits. The next plan is Business at $18 per user/month billed monthly, or $180 per user/year billed annually.
See Loom pricing on the official site Not affiliate
Who is Loom for, and who is it not for?
- For: Teams that want fewer meetings by sending recorded screen and camera videos instead.
- Not ideal for: buyers who need every price published before talking to sales. Official pages say: Starter, Business and Business + AI prices are published; Enterprise is priced through sales.
What are the key features of Loom?
- Free access: Starter is a free plan with no end date; storage is capped at 25 videos and screenshots and recordings at 5 minutes. This matters when you want to test before you pay.
- Integrations and API: Public developer docs for the Loom recordSDK, plus official Slack, Jira, Confluence and Gmail integrations (Salesforce on Enterprise). This matters when it has to connect to your other apps or be automated.
- Team and business features: Business plans for teams; SSO and SCIM listed on Enterprise (Atlassian Guard Standard included). This matters when a team shares the account or you need admin controls.
- Help documentation: Public help center at support.atlassian.com/loom. This matters when you set it up yourself without a sales call.
- Privacy and data terms: Atlassian privacy policy (effective August 17, 2026) covers Loom; Loom's help center states its LLM providers do not use your inputs and outputs to improve their services. This matters when client or personal data goes into the tool.
- Business plan: Unlimited videos and recording time, basic waveform editing, remove Loom branding, upload and download videos, request email to view. This matters when the free tier is not enough.
What are the limitations of Loom?
- Free tier: Starter is a free plan with no end date; storage is capped at 25 videos and screenshots and recordings at 5 minutes.
- Published pricing: Starter, Business and Business + AI prices are published; Enterprise is priced through sales.
- Plans change: vendors update limits and prices; confirm on the official page before you buy.
Facts in these sections come from official vendor pages (checked Oct 23, 2026).
What do the plans and prices look like?
The how-to comes first. Below are the product facts, plan limits and prices, taken from official vendor pages. Each fact shows the date it was checked; vendors change plans, so confirm on the official page before you buy.
Quick answer
Yes, Loom has a free plan: Starter includes 25 videos and screenshots (archived videos count), 5-minute recordings, transcriptions in 50+ languages, comments and reactions, and auto titles. Business is $18 per user a month, or $180 per user a year billed annually. Business + AI is $24 a month, or $240 a year. Enterprise is priced through sales. New workspaces can try Business + AI free for 14 days. Checked October 23, 2026.
No affiliate links. Links to Loom on this page are plain links to the official site.
What is Loom?
Loom, part of Atlassian, records your screen, your camera or both from a Chrome extension, a desktop app or the iOS and Android apps, then opens a Share page with a transcript and a link anyone you allow can watch. Auto titles are generated from the transcript on every plan. Business adds unlimited videos and recording time, basic editing, upload and download and removes Loom branding. Business + AI adds auto summaries and chapters, edit by transcript, filler-word and silence removal, AI workflows that turn a video into a document, message or Jira issue, and automatic meeting notes. Enterprise adds SSO and SCIM through Atlassian Guard Standard, custom data retention, a Salesforce integration and a 99.95% uptime SLA. Loom works with Slack, Jira, Confluence and Gmail, and developers can add recording to their own apps with the Loom recordSDK.
Official site: www.loom.com Not affiliate. Category in the Library: Productivity.
How much does Loom cost?
Prices from Atlassian’s official pricing page Not affiliate, checked Oct 23, 2026, in US dollars before tax. If the official page shows something different, the official page is right.
Plans with no monthly price on the official page are not shown. Prices are the first monthly price in each table row below. “billed yearly” means the per-month figure of an annual plan paid up front; “billed monthly” is the month-to-month price.
| Plan | Price | What the official page says |
|---|---|---|
| Starter | $0 | Free: up to 25 videos and screenshots (archived videos count), 5-minute recording limit, unlimited meeting recording length, transcriptions in 50+ languages, comments and emoji reactions, up to 10 users |
| Business | $18 per user/month billed monthly, or $180 per user/year billed annually | Unlimited videos and recording time, basic waveform editing, remove Loom branding, upload and download videos, request email to view |
| Business + AI | $24 per user/month billed monthly, or $240 per user/year billed annually | Everything in Business plus auto summaries and chapters, advanced editing (text-based editing, silence and filler-word removal), video-to-text automation, video variables, automatic meeting notes and recaps, admin insights; 14-day free trial for new workspaces |
| Enterprise | Contact sales | SSO and SCIM (Atlassian Guard Standard included), advanced content privacy, custom data retention, Salesforce integration, 99.95% uptime SLA |
What is Loom’s Docs score?
Loom scores 9 out of 10 on the Docs score (documented business features and transparency, not product performance). Each point comes from a public fact on an official page. How the score works.
| Criterion | Points | Public fact |
|---|---|---|
| Pricing transparency | 1 / 2 | Starter, Business and Business + AI prices are published; Enterprise is priced through sales. |
| Free plan or trial | 2 / 2 | Starter is a free plan with no end date; storage is capped at 25 videos and screenshots and recordings at 5 minutes. |
| Business features | 2 / 2 | Business plans for teams; SSO and SCIM listed on Enterprise (Atlassian Guard Standard included). |
| Integrations and API | 2 / 2 | Public developer docs for the Loom recordSDK, plus official Slack, Jira, Confluence and Gmail integrations (Salesforce on Enterprise). |
| Documentation and support | 1 / 1 | Public help center at support.atlassian.com/loom. |
| Privacy and data terms | 1 / 1 | Atlassian privacy policy (effective August 17, 2026) covers Loom; Loom's help center states its LLM providers do not use your inputs and outputs to improve their services. |
| Total | 9 / 10 | Docs score (documented business features and transparency, not product performance) |
Frequently asked questions
Is Loom free?
Yes. Loom's Starter plan costs nothing and includes up to 25 videos and screenshots (archived videos count toward the limit), 5-minute recordings, transcriptions in 50+ languages, comments and reactions and auto titles. When the library reaches 25 videos you can't record new ones until you upgrade, per Loom's help center, checked October 23, 2026.
How much does Loom cost?
Per user: Business is $18 a month billed monthly, or $180 a year billed annually; Business + AI is $24 a month, or $240 a year billed annually. Enterprise is priced through Atlassian sales. Checked on Loom's pricing page (atlassian.com), October 23, 2026, with the team size set to one user for the annual price.
Does Loom have a free trial?
Yes. Loom's help center says all new workspaces are eligible for a 14-day trial of Business + AI, and you are not charged during the trial. After it ends there is a 14-day grace period to add a payment method before the paid plan is deactivated.
Does Loom use my videos to train AI?
Loom's help center says OpenAI receives transcript text, not video or audio, to generate titles, summaries, chapters and documents, Google Gemini receives video and audio for AI agent action plans, and the LLM providers neither retain your inputs and outputs nor use them to improve their services. Atlassian's data-contribution settings separately cover de-identified metadata.
Does Loom have an API or integrations?
Yes. The Loom recordSDK lets developers add Loom screen and camera recording to their own site or app (documented at dev.loom.com). Loom also integrates with Slack, Jira, Confluence and Gmail, and Enterprise adds a Salesforce integration.
Sources, all official Atlassian pages, checked Oct 23, 2026: Loom pricing (atlassian.com) Not affiliate; Install the Chrome Extension (Loom help center) Not affiliate; Get started with the Loom Chrome extension (Loom help center) Not affiliate; Steps to get started in Loom (official guide) Not affiliate; How auto titles, summaries and chapters work (Loom help center) Not affiliate; Loom AI features (Loom help center) Not affiliate; Starter plan FAQ (Loom help center) Not affiliate; Loom Starter storage limit explained (Loom help center) Not affiliate; Loom Business + AI trial FAQ (Loom help center) Not affiliate; Use Loom's Slack integration (Loom help center) Not affiliate; Embed video into your email (Loom help center) Not affiliate; Configure SSO and Directory Sync (SCIM) (Loom help center) Not affiliate; Loom recordSDK, SDK Standard (Loom developers) Not affiliate; Atlassian privacy policy Not affiliate.
Mishal Brands is an independent publisher with no affiliate or business relationship with Atlassian. Product names belong to their owners. How we review.